(AOF) – La Française des Jeux (FDJ) has finalized the acquisition of the ZEturf group, operator of online horse racing betting as well as online sports betting under the ZEbet brand, for a company valuation of 175 million euros . The FDJ emphasizes that this finalization comes following the authorization decision of the Competition Authority rendered on September 15. The entry of the two groups into exclusive negotiations was announced in September 2022.
Founded in 2001, the ZEturf group has around a hundred employees and achieved a turnover of more than 50 million euros in 2022. It is the 2nd online horse racing betting operator in France, with a market share of around 20 %. This acquisition allows the FDJ group to become the 4th player in competitive online gambling in France (sports betting, horse racing betting and poker), with a market share greater than 10%.
“After the launch of a poker activity, our entry into the world of online horse racing betting completes the diversification of our online offering, and reinforces the growth prospects of the FDJ group in compliance with its responsible gaming model”, declares Stéphane Pallez, President and CEO of FDJ.
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