Tag: adtech
From JCDecaux to TF1: François-Xavier Pierrel CDO of the new Data AdTech division
TF1 is determined to strengthen its expertise in data exploitation, particularly for its advertising activities. Data and advertising, François-Xavier Pierrel masters both worlds perfectly. Before October 16, and for 5…
An “adtech” without growth loses much of its attractiveness on the stock market, the example of Invibes Advertising
Posted Oct 20, 2022, 9:15 AM According to the management of Invibes Advertising, the month of September was difficult, ” impacted by the tough economic environment and rising inflation in…