Tag: Källenius
Too little demand – Mercedes stops new electric car platform!
According to a media report, Mercedes-Benz wants to forego a new platform for the top-of-the-range electric S-Class and E-Class models because of customers’ slower switch to electric cars. Instead of…
“Too much optimism” – Mercedes boss doesn’t think the end of combustion engines is a given
He does not consider the EU’s plan to no longer allow combustion engines from 2035 to be irrefutable: “The EU’s plan is to first take stock in 2026 and then…
Not just for customers – Mercedes boss: electric cars are becoming even more expensive
“When an industry is undergoing such fundamental transformation, I think it’s not uncommon for new players to come in,” he said. So far, these have mainly been vehicles in the…
Market: China at the center of Mercedes-Benz’s 2025 electric strategy, says Källenius
FRANKFURT (Reuters) – Mercedes-Benz is putting China, the world’s biggest car market, at the heart of its 2025 electric vehicle (EV) strategic plan, its chief executive told German magazine Automobilwoche.…