Tag: Profitero
Publicis: acquisition of Profitero
By Christopher Voisin Published on 05/03/2022 at 6:02 p.m. Photo credit © Reuters …
Publicis acquires Profitero, a SaaS platform dedicated to commerce and marketing
PARIS (Agefi-Dow Jones)–The advertising group Publicis announced on Tuesday the acquisition of Profitero, a SaaS platform (“Software as a Service”, or software on demand) analyzing the sales and “marketing performance…
Publicis acquires Profitero to strengthen its position in e-commerce
With the acquisition of this online marketing platform, the giant Publicis intends to offer a unique offer on the advertising market. Advertising giant Publicis announced Tuesday the acquisition of Profitero,…