(AOF) – Tesla, whose stock sank 1% before opening, will launch two cheaper versions of its Model S sedan and its Model X SUV in the United States, with shorter ranges, according to the website. of the manufacturer. The new “standard range” S and X models are priced at $78,490 and $88,490, respectively, about 10% less than the less expensive previous models. They are available for delivery between September and October 2023, according to the website.
The group has already announced that it has reduced the price of two versions of the Model Y in China.
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A paradoxical performance
Data from EY highlights that the performance of the world’s top 16 manufacturers was particularly strong in 2021. While the average margin has fallen for three years in a row, from 6.3% in 2017 to just 3.5% in 2020 , this margin stood at 8.5% in 2021. This level is a record for ten years. However, the context was particularly hectic for manufacturers, faced with unprecedented shortages of components. Global sales fell 14% in 2020, the year of the health crisis, to rebound by only 5% in 2021. However, last year, players were able to reap the benefits of their efforts on their fixed cost structure. .