Tesla launches a $150 beer inspired by its Cybertruck, we’ve seen it all


Tesla is clearly keen to make a place for itself in the beer world, by launching a new beverage inspired by the Cybertruck. Cleverly named Cyberbeer, it is sold with two tankards which, obviously, also take the very angular shapes of the pickup. The kit is already out of stock.

There was a time when Tesla was thought to be a car company. What a mistake. Elon Musk’s firm has been diversifying its activities for some time now, with a particular attraction for goodies of all kinds. Some are more of a joke than anything else – it must be said that the billionaire has a very pronounced taste for “humor” – like this whistle in the shape of a Cybertruck. Others, on the other hand, seem to communicate a real desire on the part of the company to enter the alcoholic beverages market.

We were treated to tequila, to beer… We are now entitled to another beer, but this time with a twist: just like the whistle, this one is also inspired by the Cybertruck. In fact, its name is self-explanatory. Here is Cyberbeer, a beer “accentuated by notes of herbs and spices and more pronounced aromas of tea and citrus”, as Tesla explains on its site. Be careful though, you may need to consult your banker before giving yourself this little gift, since the pack still costs the modest sum of 150 dollars.

The Cybertruck is still not released so Tesla launches a beer

If we talk about a pack, it is in fact because the Cyberbeer does not come alone. The two bottles are accompanied in their box by two mugs ”glazed and fired to reflect the shape of the Cybertruck and finished with a glossy interior”. The whole thing gives a design, it must be admitted, quite particular, but which will certainly please those who have already fallen under the spell of the curves – if we can call them that – of the Cybertruck.

On the same subject — Cybertruck: Tesla’s pickup is not a racing car, but this standing start is breathtaking

It is therefore a brand new derivative product which joins the already extensive list of Elon Musk’s eccentricities. The prize certainly goes to its perfume with the smell of burning hair. In any case, despite a particular design and a very high price, the Cyberbeer is, unsurprisingly, a hit. The pack is already out of stock on the Tesla website and, on X, users congratulate the company for this initiative.



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