study shows
That’s why you shouldn’t drink coffee before going shopping
A cup of coffee before going shopping can have a number of consequences.
Have a quick espresso before going shopping? Better not, because a scientific study proves that coffee can significantly influence our buying behavior.
A nice shopping spree without a visit to a café before or in between is only half as nice. Because when shopping with friends, the little break where you treat yourself to a coffee specialty and possibly a piece of cake is simply part of it.
This is how caffeine influences your shopping behavior
However, what we dismiss as a very ordinary action affects the course of our purchase. A study was conducted at the University of Florida that examined shopping behavior after drinking coffee. You can find out what effects caffeine can have on your consumption in the video.
Source used: gq-magazin.de