The 12 beauty innovations that have changed our lives

Cosmetic brands compete in inventiveness when it comes to making our lives easier. And do not hesitate to invite high technology into our bathrooms. Focus on all those little nudges that make us more beautiful, easier, and faster.

1. Wireless straighteners

The straightener was already a superb invention! But the wireless hair straightener … definitely one of our favorite beauty innovations. Finally, it offers the possibility of performing its smoothing elsewhere than near an electrical outlet, but not only! Neither too heavy nor too large, the model proposed by BaByliss is ideal for making small hairstyle alterations at lunchtime or at the end of the day. The device, which is sold with its travel case, fits very easily in a shopping bag and promises an autonomy of more than 3 hours.

Wireless straightener, BaByliss 9000 – 199.90 euros (available on BaByliss.fr)

2. The cleaning brushes

Used a few times a week, the cleaning brush promises baby skin. A beauty innovation that we absolutely adore. Much more effective than manual cleaning, it optimizes the effectiveness of our cleanser by perfectly eliminating the impurities accumulated on our face. We take it easy, we listen to our skin to choose the right frequency of use. And our soft and radiant skin. Magic !

Facial Cleansing Brush, Remington – 86.19 euros (available on amazon.fr)

3. Intensive hair care

Applying your hair mask takes time. So, as lazy people, we have our little trick to shorten this stage as much as possible, without neglecting it. We put everything on intensive conditioners which require no exposure time. Ideal for repaired ends, and softer, shinier hair … in no time!

Rapid Restore conditioner, Elsève – 4.30 euros (available on loreal-paris)

4. The patches

You could also call it beauty for draws. With patches, you no longer have to be a pro! We stick patches on our T zone to eradicate imperfections, under the eyes to chase bags and dark circles, on the belly to melt the curves, under the arms to … absorb perspiration! We stick, and let the magic happen. Beauty brands simplify our lives to the point of imagining makeup patches, such as eyeliner, eyeshadow, or nail polish.

Soothing golden anti-aging eye patches, Grace & Stella – 17.98 euros (available on amazon.fr)

5. Hair irons

To be able to sculpt a star mane without necessarily going through the hairdresser's box, this is an innovation that speaks to us. Sublime curls, silky smoothing, simply perfect waves … We allow ourselves all the eccentricities, ultra-easily, with ever more incredible accessories, like the L'Oréal Steampod which smoothes and cares for the hair by diffusing steam !




© Babyliss

Smooth & Wave 2-in-1 Curling Iron and Smooth, Babyliss – 99.99 euros (available on darty.fr)

6. Waterproof makeup

Another great step forward for the world of cosmetics. For the past few years, we haven't spent a summer by the water or a winter in the rain without a mascara or waterproof pencil. And, oh miracle, there are even waterproof foundations. The foolproof recipe for being always on top, even in intense efforts or in inclement weather.

"Better Than Sex" waterproof mascara, Too Faced – 26 euros (available on sephora.fr)

7. Permanent hair removal

Permanent laser hair removal marks the end of a war against hair that seemed endless to us. Even if we assume them more and more, having smooth, soft and immaculate skin, remains an ideal for many of us. Better, long-lasting hair removal is now possible painlessly and at home thanks to pulsed light epilators. A great investment!




Pulsed light epilator, Philips - 399 euros© Philips

Pulsed light epilator, Philips – 487 euros (available on amazon.fr)

8. The pot remover

You had to think about it, a piece of foam soaked in solvent in a jar where you slide your finger. A simple idea for a time saving not negligible. In addition, no more cottons in all directions and the solvent that flows everywhere!

Solvent bath, T. Leclerc – 6.90 euros (available on amazon.fr)

9. Cloth masks

Well, we admit, applying a mask on the face has never been a chore. It's always a little pampering moment that we take pleasure in agreeing once or twice a week. But, since the fabric masks have arrived on the beauty market, we find it even more fun. Besides, we would almost abuse it.




4 soothing fabric face masks © HelloBody

4 soothing face masks "Coco Treat", HelloBody – 24.99 euros (available on hello-body.fr)

10. Lip volumizers

Aesthetic medicine to swell the lips? Very little for us. Our new tip, as effective as it is economical, is lipsticks, gloss or balms plumping. Their secret? Specific formulas inspired by surgical methods, mixed with trompe-l'oeil effects.

Gloss Lip Maximizer, Dior – 34.99 euros (available on sephora.fr)

11. Dry shampoo

No time to wash your hair this morning? A mane all flattened on waking? Dry shampoo has the gift of saving us the day crisis situations. In addition, no more white marks everywhere, the new formulas are completely invisible, and some are even tinted to awaken our color.




Dry shampoo © Batiste

"Blush" dry shampoo, Batiste – 2.03 euros (available on amazon.fr)

12. Connected beauty

In order to obtain ever more personalized beauty advice, brands are now turning to connected beauty. With your smartphone in hand, it will now be possible to obtain a customized diagnostic and recommendation in one click. For your hair, Kérastase has thus created the Hair Coach, a brush which in one stroke in your hair informs you about the state of health of your hair fiber. On the dermato side, mirrors that analyze your skin via your reflection are now emerging in the United States … Until the day when our smartphone can make up on our own.

Read also: How to protect your hair from heating devices?

I want plump lips (beauty tutorial):


Video by Marie Lacombe

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