France 2 managed the feat of obtaining 20% audience share at the closing ceremony of the Festival.
By HR with AFP
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Urecord audience! The closing ceremony of the Cannes Film Festival, broadcast on Saturday on France 2, was followed by 3.16 million viewers, according to data published this Sunday, May 28 by Médiamétrie. In addition, the event generated more than 500 million views on social networks, a record, hailed by France Télévisions and Brut, media partners of the Festival.
With 20% audience share and an average of 3.16 million viewers watching the closing ceremony of the 76e edition of the Cannes Film Festival, France 2 signs “a new historic record”, greet in a joint press release France Télévisions and Brut, which became official broadcasters of the Cannes competition last year in place of Canal+.
The ceremony, presented by actress Chiara Mastroianni and broadcast in the first part of the evening, between 8:30 p.m. and 9:30 p.m., reached a peak audience with 3.8 million viewers, it is specified. The videos broadcast by the online video media Brut on all social networks (TikTok, Instagram, YouTube, Twitter, Facebook and Snapchat) have for their part “recorded more than 500 million views all over the world”, allowing ” to propel the news and image of the Cannes Film Festival to historic levels”. During this ceremony, the Palme d’Or, the competition’s most prestigious prize, was awarded to French filmmaker Justine Triet for her film Anatomy of a fall.
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