A recent infographic shared by Groupon reveals how much the lovebirds are about to spend on Valentine’s Day in each country. Are the French the most generous or the most stingy?
There are only a few days left to find a little outfit and a gift for Valentine’s Day. And while inflation weighs on the purchasing power of consumers around the world, will the lovebirds give up on their budget allocated to the lovers’ party? In France, theINSEE reports that consumer prices have increased by 6% in 2023. A considerable rise in the cost of living that does not seem to impact the romance for which the French are known around the world.
Against all odds, it seems that lovers are ready to spend more money to please their partner this year. In any case, this is what emerges from a study carried out in 7 countries among 7,000 users of the site. Groupon through the company Qualtrics. A survey that established the average budget that site users are about to spend on Valentine’s Day. So, are the French more generous or more stingy than their neighbours?
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The study reveals that the inhabitants of France are preparing to spend an average of €70 during the feast of love. With such a sum, the French do not arrive at the top of the ranking which places the citizens of the United States and Australia in the lead with an average budget of 90€. However, the amount of expenditure planned by the French for Valentine’s Day remains quite honorable compared to their European neighbors. Indeed, according to the study, the Spaniards, Germans and Italians plan to allocate the sum of €50 to spoil their better half. Across the Channel, our English friends are less romantic with an average budget of €30. Nothing to be ashamed of in France, where lovers always seem to attach great importance to Valentine’s Day. Despite inflation, the budget allocated to this celebration in France has increased by 7 euros compared to 2022.
Also according to the survey, flowers are among the gifts that the French are most ready to offer this year (21%) followed closely by clothing (19%). 15% of respondents have planned to prepare a romantic home-cooked meal, while 13% are choosing a treatment related to well-being. Finally, jewelry (11%) ranks fifth among the most popular gifts this year. It is interesting to note that tastes in terms of Valentine’s Day gifts differ across borders: 39% of Americans, for example, plan to offer gift cards to their soul mate.