Thanks to the program “Large Families”, the Gonzalez have a great popularity on social networks. They take the opportunity to make product placements that supplement their end of the month.
Every day of the week, viewers find the very organized, very intense and sometimes chaotic daily life of a few large families. From 5.30 p.m., an episode from the day before then a new one from Large families: life in XXL are broadcast on the first channel. One thing is certain, it is that this show unleashes passions. Some parents have become real stars on social networks, such as the Santoro, the Pellissard or the Gonzalez. Moreover, they have a great community on Instagram. With more than 157,000 subscribers, Mélanie Gonzalez has become a real influencer and does not hesitate to to make product placements, in order to increase its ends of the month.
During an interview granted to Jordan De Luxe for Tele-Leisure, the parents of the tribe of eight children spoke without taboo of this additional income to promote brands. Nevertheless, Mélanie Gonzalez does not hesitate either to graciously offer visibility to small creators. “I love doing free collaborations. There are many little designers who embroider lots of pretty things“, she explained, before continuing: “One of them said to me: ‘Thank you very much, Mélanie, because thanks to your sharing I got a lot of orders, I was able to stop my work, and now I live fully from my passion for sewing. ‘ And that is something that I love.“A small contribution that can do the greatest good.
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However, the mother of the family also allows herself paid publications and she does not hide it. “It’s around 250 euros per story, but it depends on the number of subscribers and the number of views. It’s really random depending on the brands. You can’t say: ‘A story costs so much’“, she revealed. Mélanie and Franck Gonzalez nevertheless want to use their popularity wisely, and carefully choose their partners. “When we started the show Families and Many, we were told: ‘You’re going to have an Instagram account, you’re going to evolve.’ But we set limits“, thus recognized the father of eight children. To conclude, he assured: “Sometimes we are offered things that don’t suit us, so we don’t do it.” Mélanie Gonzalez favors designers for children, as well as jewelry and cosmetics brands.
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