Cold sweat. All it takes is a few clicks on a computer or smartphone to track the value of your stock portfolio, funds or life insurance contract in real time. This immediacy of information is a source of stress, whereas investing in the stock market involves a long-term horizon, around ten years minimum. The real solution to staying zen in times of crisis is to think carefully, before investing in shares, about the loss that you are able to assume without batting an eyelid. But the exercise is more complex than it seems.
“You shouldn’t underestimate his risk aversion. It is essential to answer sincerely and transparently to the questions that your financial adviser asks you as part of his obligation to advise, explains Alexis Naacke, the managing director of Yomoni. This makes it possible to choose an appropriate risk profile and therefore to sleep soundly, including when the stock market falls. »
To do this, Yomoni notably offers its customers the opportunity to answer concrete questions, in the form of a scenario: “If your investment loses 10% of its value in three months, what do you do? » The customer can choose between five answers, ranging from “I sell everything” to “I am patient without panicking”, Passing by “I sell a part to limit my potential losses”.
Your profile will then allow you to distribute your holdings between risky and non-risky assets. “The choice of profile depends on the risk aversion of each saver, their wealth and their investment horizon. But it is independent of the level of the markets: we should not choose a more cautious profile because the markets are rising sharply, or more dynamic, because they have just lost 20%”, adds Sébastien d’Ornano, president of Yomoni.
Scheduled investment
To get out of the delicate question of investment timing, it is recommended to invest gradually. This solution is also the only way to go public when you do not have an initial capital.
Banks, insurance companies, but also employee savings management companies offer their customers the option of automatically investing a few tens of euros per month in an equity or diversified fund in their life insurance contract, their stock savings plan (PEA) or their employee savings scheme. “An investor placing 50 euros per month on the CAC 40 index since January 2000 would now have a capital of 32,571 euros, ie a gain of 145%. If he had placed the same amount in a 1% savings account, his capital would be limited to 14,824 euros”, calculated Marc Touati, the founder of the ACDEFI firm, in a study carried out for the broker Trade Republic in January 2022.
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