Fashion and its eternal renewal. After unveiling the fall-winter 2020-2021 fashion trends and then highlighting the upcoming spring-summer 2021 fashion trends and spotted on the fashion week catwalks, other influences are playing their game in the heart of fashion. sphere, this time propelled through the Web. We remember in particular the TikTok platform that has become a real source of fashion inspiration (but also beauty or decoration). The query "TikTok fashion" on the Internet has even practically tripled since January 2020 worldwide (+ 195% of searches); In any case, this is what Stylight reveals to us, the global research platform (120 million annual users) dedicated to fashion, beauty and design products. TikTok, particularly popular with the youngest (or The Gen Z born between 1997 and 2010) would therefore also dictate the trends … Yes, yes, this new generation which has not yet had the leisure to wear low waist jeans and other colorful tracksuits ! A strong interest then for the fashion that we call Y2K (Y for Year and 2K for the year 2000) … see a few forgotten pieces come back, ready to get dressed this season … or not. Are you ready !? Overview of what we will (re) see everywhere!
Pants from the 2000s
We were telling you about it just recently, the baggy jeans is back in force with its military style, just like the peach skin jogging pants, or the famous low waist jeans (oops!). The most sought-after and trendy pants in 2021 then come straight from the early 2000s. Special mention for baggy jeans which, at the start of the year, saw their searches increase by 170% on Google compared to the year last over the same period.
Monochrome tracksuits
Containment effect requires, comfy fashion and its share of trendy joggers has literally exploded in recent months. So, fashionable sweatshirts and other tracksuits are all the rage and they are now assorted and plain sets that we are looking for the most. Beige, pink, white, blue and even tie & dye trend … To the one who will have the most beautiful jogging!
Pleated mini skirts
There too, a big comeback for the skirts of our childhood, short and pleated and if possible in candy pink or checkeredx. They are definitely everywhere on TikTok! And the trend is also confirmed on the Stylight platform, which notes a 131% increase in traffic for these parts, which are not always easy to adopt, admittedly.
The "Cut out" and "Cropped tops"
Understand (ultra) short tops. If the famous crop top has not yet said its last word, the cut-out trend (with a cut placed at the shoulder, at the neckline for example …) is also taking its toll. Pieces of skin are then allowed to appear in all kinds of tops: turtleneck, puffed sleeve version … They are everywhere!
Corsets
Just like the empire dress, we say thank you to the hit series on Netflix, The Bridgertons Chronicle, for this Regencycore trend that is invading us! Corsets are also a perfect illustration of this and are making a remarkable comeback to the city, in the midst of the period when we nevertheless rush to the open sea and the comfortable. The corset therefore gives its sexy touch to the outfit …
The sleeveless sweater
This mesh would be one of the most popular with the Gen Z on the platform … The sleeveless sweater is envisioned in pastel colors at the top of spring-summer 2021 like yellow, parma or pink very soft, or in a much more vintage style.
Oval and angular sunglasses
Accessories are not left out either side of the early 2000s. And especially sunglasses. While it is important to choose your sunglasses according to your face shape, it is also important to ride the current trends (provided they fit us!). So these are the very geometric shapes models : interest in angular sunglasses has indeed doubled in recent months on international platforms Stylight. Without forgetting the great return of oval glasses, very popular in the 2000s, with an increase in clicks of 477%!
thanks to Stylight for its report based on internal data collected from its 120 million users on its international platforms. The analysis was carried out on the clicks of different brands and product categories between 11/01/20 and 01/31/21 versus the previous year at the same period.
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