That's it: the 27th edition of Pink October has been launched. The opportunity to discover a tech tool in the service of breast cancer prevention: the Keep a Breast application, which guides us in breast self-examination.
Let's go for Pink October 2020. Each year, from October 1 to 31, this major campaign to fight against breast cancer is held. The Ruban Rose association, which has organized it since its inception, aims to provide information, raise funds for research and above all, raise awareness of screening. According to data from Public Health France, more than 58,000 new cases Breast cancer are screened for every year, and to help with that, we can count on technology. Association Take a Breast, which encourages young women to learn more about their body and its needs, has launched its application ofbreast autopalpation. "Our goal is to inform and educate, explains Maritxu Darrigrand, president of Keep A Breast. We are constantly looking for innovative ways to reach as many people as possible around the world. ” A salutary idea, when we know that breast cancer is still poorly detected, especially in the youngest.
How do I use the Keep a Breast app?
After registering, the user "will receive a monthly reminder during her cycle that will be displayed in the form of a notification on the screen of her phone inviting her to proceed with the examination of her breast. handling, a question of control will question her about how she feels to know if she has detected something abnormal or if everything is under control. " If there is any doubt, a button linked to Doctolib allows you to make an appointment with a healthcare professional. In a named section "Keep In Touch", testimonials from women affected by breast cancer are also available. "We want self-examination to become a ritual for all women, that it be done in a fun and non-stressful way, details Maritxu Darrigrand. We have above all taken into account the opinions of our users who are patients and prescribing doctors to develop this tool ".
Why is this useful?
In young women without particular risk factors, no systematic screening is considered necessary. However, an annual palpation of the breasts by a doctor or gynecologist is recommended from the age of 25. "The breast self-examination includes a set of simple gestures which, carried out every month, after the rules, allow you to know your breasts well, to detect any anomalies and to report it to your doctor, insists the Ruban Rose association on its site. It constitutes an additional asset for your health, but in no way replaces your regular visit (at least annually) to your gynecologist or doctor ". Remember that breast cancer discovered at an early stage, that is to say at an early stage of the disease, can be cured in 9 out of 10 cases. At present, more than 87% of patients are alive 5 years after diagnosis thanks to advances in research. Testing is key, so let's go download the app from the Apple Store and Google Play today. Bonus: it's free!
Do not hesitate to donate on the official platform of the October Rose association, to help research.