This French beauty mask is creating a buzz on TikTok

A new clay face mask is currently creating a buzz on TikTok's social network. This is a mask launched several years ago by a French brand. Do you know the Caudalie Instant Detox Mask? We tell you everything about this product which is now popular all over the world.

The TikTok social network has been exploding for several months, and many brands are benefiting from this immense success. Many products are promoted by users who create a real craze for them. We are thinking in particular of Cerave cleansers, The Ordinary peel, or the L'Oréal Paris compact foundation. Lately, a new treatment is making the buzz on TikTok. This is a detox mask with pink clay from a French brand that we all know, namely: the Instant Detox Mask from Caudalie.

Launched in 2015, the Caudalie Instant Detox Mask helps eliminate toxins and impurities from the skin. Ideal for stressed and urban skin, it also helps tighten pores, refine skin texture and relax features. A promise that appeals just as much as its formulation which is made up of 98% of ingredients of natural origin (and does not include parabens, phenoxyethanol, mineral oils or ingredients of animal origin – like all Caudalie treatments elsewhere). Its main ingredients? Of the'pink clay, papaya enzymes, tannins, as well as grape marc. The perfect combo to regain beautiful skin in just 10 minutes.

This facial treatment made in France integrates in particular the beauty routine of celebrities such as Kourtney kardashian. The reality TV star did not fail to talk about it to his community via a video broadcast on Youtube in December 2019. And so began this media enthusiasm; since many influencers have in turn tested, and then definitively adopted, Caudalie's Instant Detox Mask. A crush that they quickly shared with their followers, especially on TikTok. The videos highlighting the famous French mask have been seen millions of times. Suffice to say that now, this facial treatment with pink clay is being torn apart in the four corners of the world. And if it is more difficult to get hold of it beyond our borders, we are lucky to be able to find it very easily in France, in pharmacies in particular. Or quite simply via the Internet!

The benefits of white clay

Video by Louise Lethiec

Marie Lacombe

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