SFR comes to give a good kick to the world of fiber boxes and announces the implementation of a “simpler” offer by fixing the prices while withdrawing the commitment on its Premium Fiber offer to counter Free and its Freebox Ultra .
No doubt feeling the competition taking even more market share, SFR took the liberty of profoundly modifying its fiber Internet box offering by announcing an overhaul of its subscriptions. “ Simpler, more services and more efficient », We can read in today’s press release and this begins with the end of the promotional periods with a single, fixed price on each of its fiber subscriptions. They had a promotional period of six months previously.
In the same vein, the operator is withdrawing the one-year commitment period on its SFR Fiber Premium offer, thus becoming the most advantageous 8 Gb/s fiber offer, ahead of the Bbox Ultym and its 32, 99 euros per month over six months (then 52.99 euros monthly thereafter).
On the supply side at SFR, we therefore have:
SFR wants to tackle Free and Bouygues Télécom on symmetrical 8Gb/s
The recent release of the Freebox Ultra highlighted XGS-PON technology among the general public despite the fact that it was already implemented by other operators, notably Bouygues Télécom and SFR with their most advanced boxes. The price fixes and gives a fairly significant psychological advantage, with most fiber customers fearing the price change at the end of the promotional periods, once the subscription has been taken out.
SFR points out that this offer also includes, on request, 2 Wi-Fi 6 repeaters and a Multi TV decoder to adapt to new household uses.
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