The businessman spoke for the first time to the employees of Twitter and seems to have some ideas to transform the social network.
It was a speech expected by longtime Twitter employees which took place this Thursday, June 16, 2022.
Elon Musk wants a more entertaining and informative Twitter
Elon Musk, founder of Tesla and SpaceX, indeed engaged in a question and answer session with the teams of the social network, almost two months after the takeover proposal formulated by the billionaire for an amount of 44 billion dollars. .
The entrepreneur was also able, during these exchanges, to detail his vision for the future of Twitter and he wants the social network to be inspired in the first place by TikTok.
Elon Musk particularly praised the quality of the recommendation algorithm of the application popular with the youngest, which is not “boring” and prompted Twitter teams to take inspiration from their competitor.
“I think Twitter can be much better at informing people about serious matters“, he said in particular, estimating afterwards that Twitter should in the future “contribute to a stronger and more sustainable civilization where we will be better able to understand the nature of reality“.
The billionaire has several ideas to increase the profitability of the little blue bird
Elon Musk also cited WeChat as another source of inspiration for the future of the company. The businessman would like in the long term that, like the Chinese application, which is both a social network, a messaging system but also a payment system or an e-commerce platform, Twitter is an application for – everything offering a maximum of useful services on a daily basis. “You basically live on WeChat in China. If we can recreate this with Twitter, we will be very successful“, he added.
Elon Musk has finally tackled the subject of monetization, which remains the stone in the shoe of the social network. While Twitter has hundreds of millions of users, the company has only been profitable twice in its history.
The CEO of Tesla clearly wants to make money and has proposed as measures to achieve this the possibility of charging for certifications to obtain a verified account, adorned with the famous little badge. The man also wants to develop subscriptions and payments from the platform, without going into details for the moment.
Elon Musk finally seems ready to seriously shake up Twitter, but his acquisition proposal still needs to be completed. The soap opera of the takeover of the social network has already had many episodes, in particular the subject of the number of fake accounts which very nearly derailed the case, and we still do not know today if the operation will go or not at its end.
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Elon Musk wants to renegotiate the price to buy Twitter … but the company does not agree
Source : The Verge
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