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Toilet paper sales collapsed: factories feel hamster purchases to this day


Toilet paper sales collapsed
Factories feel hamster purchases to this day

After the start of the corona pandemic, many people are buying toilet paper en masse. The manufacturers then order a lot of material – with which they apparently still get along. This late consequence is now a burden on the factories.

German paper mills are feeling the consequences of last year’s hamster purchases. After the pandemic began, many consumers stocked up on sanitary paper en masse, especially toilet paper. The dealers then ordered large quantities – and some of them still have large quantities in stock.

As a result, they recently ordered significantly less from German paper mills: In the first quarter of 2021, these companies’ hygiene paper sales fell by 8.1 percent compared to the same quarter of the previous year, according to the Association of German Paper Mills in Bonn.

Hygiene papers include toilet paper, kitchen paper and handkerchiefs. The other two trends in the industry continued: In the digital age, sales of graphic paper – such as newsprint and printer paper – again fell significantly, by 12.1 percent.

On the other hand, sales of paper and cardboard for packaging rose by 6 percent due to the boom in online retail. The industry, with around 40,000 employees in Germany, is having to cope with rising raw material costs and scarce cargo space in container ships.

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