Top 10 most searched toys on Google in France in 2020

One can sometimes wonder what are the most popular toys on the market. Whether you are curious or want to find a gift that your child is sure to like, the digital marketing agency Semrush answers this question. Here are the top 10 most searched toys on Google in 2020!

Even though you often know your children by heart, finding the perfect toy that will match your personality and desires is always a monstrous challenge. Sometimes no idea looms on the horizon and the interstellar nothingness appears. Do not panic ! You can find many answers on the internet. Indeed, the digital marketing agency Semrush has counted the keyword searches on the Google search engine in France. From this study was extracted a monthly average of the most popular toys on the Net in 2020!

While King Jouet takes home the award for most googled brand, with 472,273 monthly searches in 2020, it is the Playmobil house – suitable for both girls and boys – that is the toy star. In order to help you in your research and to enlighten you on the popularity of toys, we offer you a Top 10 toys from the most popular stores.

TOP 1: The Playmobil house

Popular for decades, his fame has not faltered. Used by a large number of children all over the world, this Playmobil home was searched 54,355 times per month on average in 2020 in France. A very nice score for our Playmobil friends!

TOP 2: Lunii, the story factory

Without screen and without waves, she loves to tell her 48 different stories.
The little story box that everyone's ripping off garnered 48,500 monthly searches last year. A great success for this start-up!

Read also :

Lunii, Storikid, Wonderful storyteller, Bookinou: Which story box to choose for my child?

TOP 3: Nerf Fortnite

We combine a universal and super popular toy with one of the video games that marked the history of gaming, and we obtain a spectacular result. It will make all fans of these two dream! Its 33,804 monthly searches in 2020 prove it. Girls and boys love to play with it, of course!

TOP 4: The spinning top

The multi-colored spinning top has been a favorite toy for children for generations. Some make noise, others light … Always effective!
With 28,518 searches per month (on average), she is doing well.

TOP 5: 3D Puzzle

Puzzles, we know. We all made lots of them, with 50, 100, 1000 (horrible) pieces … But this is in 3D! It's still nicer to have the Eiffel Tower in 3 dimensions than flat! 22,655 monthly searches for the 3D puzzle.

TOP 6: Baby Alive is growing

Children (yes yes, even boys) are always very fond of baby dolls. This time, we offer one that grows over time! Since children often reproduce what they see, you are not immune to surprises …
It has aroused the curiosity of many Internet users: 17,478 monthly searches on average in 2020.

TOP 7: Carrot Croque

Board games are still a thing of the past. Kids love it, and so do adults! Carrot bite is a very fun game that the little ones love!
Its score: 11,836 monthly searches in 2020 in France.

TOP 8: The wooden dollhouse





The famous and unbeatable wooden dollhouse. Perfect for all children fans of mini universes, this house tries to respect nature with its materials. Present in families for generations, it is offered a little makeover.
10,536 monthly searches on average last year, that's a pretty good score!

Read also :

25 eco-responsible toys for less than 20 €

TOP 9: Lego Lamborghini

For fans of luxury cars and future drivers, this Lego piece is totally adequate, although it is rather popular with teens and young adults.
This luxury Lego car was searched by 8,209 people per month, on average, in 2020.

TOP 10: Uno Flip

The Uno, we love it and we adopt it in all its forms. The Uno Flip lets you change the basic rules, and kids love it!
With 6,618 monthly searches on average in 2020, it's not doing too badly.

That's it ! You now know who the research stars were last year. If you're running out of ideas, there's nothing to stop you drawing from this list! Some toys will still be featured in the rankings next year.