What does solidarity savings represent for the French? According to a study by the FAIR and France Active association, the French want to give meaning to their savings, but feel poorly informed.
This Wednesday, November 8, the FAIR association (Finansol label) and France Active presented a new study on the French appetite for solidarity savings. This study, carried out by OpinionWay, clearly shows that they are interested in giving meaning to their savings, 67% of French people consider themselves poorly informed on the projects concerned by this type of savings. 66% say they do not know how the money invested is actually used.
Despite their shortcomings, one in four French people want their investment to have a solidarity purpose, including 11% exclusively and solely with the aim of supporting the economic development of their territory or contributing to the success of solidarity projects in their region. A particular interest marked among young people under 35 20% of whom wish to invest their savings in solidarity investments.
The environment at the heart of concerns
Still according to this study, a third of French people would prefer to favor projects that meet the needs environmental challenges. Next come the reduction of social inequalities (21%), employment (19%) and the economic development of territories (18%).
In 2022, savers have placed 1.8 billion euros on solidarity products. Which represents 0.45% of French savings, assured Patrick Sapy, general director of Fair. The outstanding amount as of December 31 stood at 26.3 billion euros, collected through solidarity employee savings, banks and mutual insurance companies or through investment in a solidarity company.
Of these 26 billion, 3 billion go directly to businesses in the social and solidarity economy, adds Patrick Sapy. Life insurance alone drains 3 billion euros from solidarity savings.
Placement: the ISR label excludes coal and hydrocarbons