Ubisoft: the game is not over yet











Photo credit © Ubisoft


(Boursier.com) — Ubisoft rose 0.7% to 42.75 euros on Friday, at the end of a trying week with the rest of the stock market, marked by a decline of 6% over the last 5 sessions. Among the latest opinions from brokers, HSBC is only targeting a price of 53 euros, against 64 euros previously, the analyst still remaining on the buy side of the case. Previously, Goldman Sachs had raised its target from 40 to 45 euros, while remaining to ‘sell’ the title. The track of a takeover of the group does not yet seem relevant despite certain rumors which periodically return to the market.

The SG had meanwhile raised its recommendation for the purchase of the video game publisher by targeting a price of 55.3 euros on the occasion of the announcement of the release of its ‘free-to-play’ game. ‘Roller Champions’ on May 25th… Analyst expects Ubisoft to unveil multiple ‘free-to-play’ titles in fiscal year 2023 across all platforms, although we don’t don’t know yet which games will really be launched… He simply states that the development of ‘XDefiant’, ‘The Division Heartland’, ‘Rainbow 6 Mobile’ and ‘The Division Mobile’ is in progress, with some games being in the final stages of test. According to him, it is nevertheless essential to invest massively in marketing for this type of game to be a success…

The next meeting is now set for the General Assembly on Tuesday July 5, at 11:30 a.m., at the Maison de la RATP in Paris.


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