While Tim Cook could soon pass the torch, John Ternus is positioned as the favorite to take over the reins according to Mark Gurman. Let’s take a look at his journey.
After succeeding Steve Jobs, Tim Cook took Apple to unprecedented heights. Under his leadership, Apple not only survived; the American group has prospered, even overtaking giants like Samsung in the smartphone sector. Thanks to the iPhone, the American firm reached an astronomical market capitalization, making it one of the most valuable companies in the world.
However, despite these successes, the Tim Cook era also experienced disappointments, particularly in the innovation of new flagship products. The Apple Car, an attempt to revolutionize transportation, has been abandoned, and the Vision Pro, supposed to redefine personal computing, is struggling to establish itself.
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In addition, while revenues from Apple services have increased significantly, further enriching the company’s offering, the absence of a revolutionary new product comparable to the iPhone is visible.
Mark Gurman discusses John Ternus
The information which mentions the name of John Ternus potentially in the running to succeed Tim Cook at the head of Apple does not come from an obscure or uncertain source, but from Mark Gurman.
Known for his accurate and in-depth information on Apple, Mark Gurman is a specialist journalist who works for Bloomberg. His reputation for reliability has been built on a series of scoops that have often proven accurate, making his revelations particularly trustworthy.
Who is John Ternus?
John Ternus could well be the one to take up the torch. He may not be a familiar face to everyone, but within Apple, he’s a star. An engineer by training, John Ternus played a key role in several major Apple innovations, particularly in hardware.
John Ternus represents both continuity and change. He didn’t work directly with Steve Jobs, but he was raised professionally in the ecosystem that Steve Jobs and Tim Cook cultivated.
It is important to note that John Ternus also benefits from the support of Eddy Cue, the experienced veteran who leads services at Apple. Additionally, for the first time this year, at the meeting where Apple’s most senior executives are briefed on the company’s technology roadmap, John Ternus led the presentation from A to Z.
Under 50 years old, he could inject new energy into Apple’s projects while respecting the original spirit of the company. If he really takes the helm of Apple, he will not only inherit an extremely successful company, but also considerable challenges.