A strange new practice… While the French are among the biggest cannabis users in Europe, in Toulouse, certain dealers have found a way to build consumer loyalty. The latter distribute “Golden Hash” – in reference to hashish – scratch tickets similar to those offered by Française des Jeux, allowing you to win up to 10 grams of cannabis, as BFMTV learned on Wednesday January 24 2024, from a police source. The principle is quite simple, by purchasing drugs, consumers are offered a scratch ticket. If they discover three bees on their ticket, they win up to 10 additional grams. Tuesday January 23, 2024, for the Dispatch from the SouthJean, an engineer from Toulouse who is an occasional consumer, said: “I ordered herbal cannabis through social media. When the order was delivered to me, the receipt was stapled to the bag”.
Dealers “are full of genius to build customer loyalty”
Contacted by the Dispatch from the Southa police source deplored that the dealers “are full of genius to build customer loyalty” before ensuring that “trafficking brings in colossal sums of money”. On X (formerly Twitter), the “Golden Hash” caused a huge reaction from Internet users. We can thus read: “These dealers are marketing geniuses. Quite frankly, if they put their talent into a legal activity in the service of society, they would be seriously useful to the country. Such a waste” ; “I see talent: marketing, mastery of software, communication strategy, entrepreneurial spirit… Talent wasted by ageism, youth unemployment and the lack of opportunities in France. We must help them set up their businesses and They’ll get off drugs!” ; but also : “They are not afraid of justice, obviously, they let go. When will the Twitch channel come?” Moreover, more and more dealers also offer discounts on social networkseven going so far as to run special promotions… during the end-of-year holidays or July 14!