The dating application announces a partnership with the association “Voted” to raise awareness among young French people about electoral misregistration.
This is a timely announcement. Only two days after opposing any political campaign by Young People with Macron (JAM) on its application, Tinder announces that it is engaging with the association “Voted“.
Read alsoTinder opposes a Youth campaign with Macron on its application
“voted and Tinder France are going on a campaign from this Wednesday, February 16 for 3 months in order to draw the attention of young people in France to poor electoral registration, remind them of the deadline for registration on the electoral lists (online) and inform them about the proxy system“Explains the market leader in dating applications in a press release.
Concretely, users aged 18 to 25 will see windows appear during their navigation: “Check your voter registration” or “deadline March 2, 2022“. These refer to the section “infoof the partner association.
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Tinder accused of denying democracy
“Democracy is an essential subject of Tinder in France“, reaffirms the company on the sidelines of its announcement. It was however strongly criticized, Monday, February 14, by the militants of the “Young people with Macron“, its president Ambroise Mejean going so far as to denounce “a lack of sense of democracy and citizenshipfrom the company.
The collective wanted to invest in the application, at the same time as the Bumble and Grindr services, to raise awareness among the 12 million poorly registered presidential candidates. If they declare that they have ensured that the approach was in accordance with the rules of the service, Tinder sees it differently. Any use “for political purposesis absolutely prohibited on the dating site, under their terms of service.
The company immediately threatened offending accounts with deletion, but according to the latest findings from the Figaro, several of these accounts are still active. The seduction operation is therefore not yet buried.