Barbara Bui mitigates first-half losses











Photo credit © Barbara Bui


(Boursier.com) — The consolidated turnover of Barbara Bui, as of June 30, 2022, stood at €5 million. It recorded a growth of 32% compared to the same period in 2021. This performance is mainly due to the recovery of the Retail activity. Indeed, attendance at the Avenue Montaigne flag-ship is no longer impacted by the work carried out in its building and the new Carrefour Croix-Rouge point of sale is beginning to find its cruising speed. The directly owned store network thus posted a 63% increase compared to the 1st half of 2021. The e-commerce activity continued its momentum and recorded growth of 12% compared to the 1st half of 2021. Wholesale is up 4% over the period despite a deteriorating economic environment affecting the distribution business.

Prudent management

The prudent management policy on high-risk areas has enabled the group not to be exposed to customer outstandings linked to the Russo-Ukrainian conflict.

As of June 30, the gross margin rate stood at 63.5%, an increase of 4.7 pts compared to June 30, 2021. The Barbara Bui Group thus regained its normative margin level. Net income Group share amounted to -757 kE (-1.03 ME in the 1st half of 2021) thanks in particular to a positive financial result.

During the period, the greatest attention was paid to monitoring changes in the activity’s working capital requirement. Thus, the production campaign carried out for the Winter 2022 collection was entirely self-financed. As a result, cash at June 30, 2022 amounted to €0.3 million. The financial debt consists solely of State Guaranteed Loans, obtained in April 2020.

Prospects displayed

Despite the war in Ukraine, the order books for the Winter 2022 and Summer 2023 collections are up sharply compared to the N-1 seasons; thanks, in particular, to the return to the face-to-face of foreign distributors. The Group is pursuing its strategy of investing in the development of its e-commerce business, bolstered by the growth in sales of the online sales site…

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