Thanks to the international symbol of the pink ribbon, shades of pink have become an indicator of breast cancer campaigns. Estée Lauder changed the packaging of its famous Advanced Night Repair Serum in October – instead of brown, it is now pink. For every bottle sold, the company donates 20 percent to BCRF, the Breast Cancer Research Foundation. In addition, the Estée Lauder Companies have been supporting global research and medical services for many years with a breast cancer campaign. Serum, approx. 135 euros