“You were one of those students who succeeded in everything. Today you have a good job. And yet nothing is going so well. As if you were in the wrong place. For you, we have designed a method. » Here, in summary, is the text of an advertisement for a coaching company that appeared recently in the magazine press, and which specifically targets young professionals. This public is now a privileged target for these firms, which have multiplied over the past ten years against a background of liberalization of the vocational training market and the personal training account (CPF) for employees.
While the search for meaning at work by younger generations regularly makes headlines, even more so since the health crisis, the testimonies of young people converted after only a few years of practice are multiplying. And if some manage to take their turn alone, for others, the demand for support will increase, according to many players in the sector. In this respect, the market is in any case promising: the last barometer of training and employment Center Inffo-CSA, published in February, reports no less than 35% of 18-34 year olds who are already preparing for their retraining. And more than 75% of all working people who have started a process are “advise or accompany” for this difficult transition by public or private bodies.
This is the case of Astrid, in her thirties, financial manager in a Lille company… for a few more weeks. She followed “without asking too many questions” the so-called royal route, “scientific baccalaureate-preparatory class-business school”, but quickly realized after her diploma that she “took no pleasure” in a professional daily life not really in accordance with his values. Four changes of employer in five years have done nothing. “It wasn’t the company that was the problem, but my job. Except that I didn’t know where to start to change it. I was lost. » After having been “desperate” by a personality and orientation test “job”” carried out with an associative actor, “whose result said that I was actually currently exercising my ‘ideal’ job, the very one that makes me suffer”, she explains, she decided to push the door of Primaveras to “taking time for reflection”.
Individual tutoring
Like other players in the sector, this training organization offers support combining around ten days of collective reflection with individual tutoring sessions and hours of online lessons. “With my group, made up mainly of 30-somethings like me, I multiplied the exercises of reflection on my desires and values, what sets me apart, the professional environment that would suit me, gradually understanding the blockages or beliefs linked to my story that prevented me from thinking,” says Astrid. That’s it: after having refined her priorities and met with players in the sector, she will soon be embarking on a design course.
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