Collective intelligence does not date from today, but the massive use of teleworking has given it a new dimension. Classically, it is about pooling the skills and knowledge of individuals, so that together they produce something that each would not manage to produce alone.
Telecommuting has popularized collaborative tools for sharing documents remotely and communicating via video conferencing, but the tools do not make a team efficient and productive. A screen does not promote the same spontaneity as a face-to-face meeting. Not to mention the ideas that crop up during the coffee break or the discussion that resumes when you leave the room, all the informal but useful exchanges that have disappeared with online meetings.
Companies have adapted to the constraints of the health context. The trivialization of digital technology has led to the emergence of new modes, such as no longer limiting the number of people involved. “We were already practicing collective intelligence, brainstorming, agile workshops, etc., and it worked well with up to 15 or 20 participants. But how do you do it with 100 or 1000 people? How to democratize this practice and mobilize widely to have an ecosystem vision of the organization? “, asks Martin Duval, co-president and co-founder of Bluenove. “It is about promoting conversation between as many people as possible and bringing out actionable ideas, thanks to an algorithm”, he explains. To answer them, this consulting firm has developed a massive and multilingual collective intelligence platform.
“A real convergence”
RATP, which uses this tool, used it, for example, to define its raison d’être. “RATP is today an international group with 64,000 employees in various professions. While our activities will gradually be opened up to competition, we wanted to reflect on our role in society in the future, to find our common denominator. The project started during the strikes against the pension reform and the start of the pandemic… ”, specifies Marie-Claude Dupuis, director of strategy, innovation and development.
Suffice to say that the context was not favorable for a consultation. The decision was taken to ask ten questions to all employees, freely accessible for five weeks on the Bluenove platform. “While the period was hard, the result showed real convergence and a strong attachment to the company”, notes Marie-Claude Dupuis. Over 7,000 unique participants provided 138,000 contributions, which were synthesized to define the purpose of the group.
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