JBL has put a site online to allow individuals to resell their Bluetooth speakers. An initiative to give them a second life.
The Bluetooth speaker market is now over ten years old. During this decade, the models have multiplied, some have been renewed, others continue to be used regularly and some speakers have been lying around in a drawer for years.
It is with the aim of giving a new life to its Bluetooth speakers that JBL France launched, this Tuesday, December 7, its JBL Second Chance site. Concretely, it is a site for the sale of second-hand Bluetooth speakers offered by the manufacturer of the Harman group. The idea is logically, as on Le Bon Coin or Facebook Marketplace, to allow owners of speakers to sell their models to individuals who need them.
For now, we will find on the JBL Second Chance site two types of Bluetooth speakers: models sold by individuals, but also those belonging to JBL France. With each new generation of loudspeaker, the firm must indeed replace the models exhibited in the 800 points of sale across France. Rather than throwing them away or recycling them, she therefore intends to offer them for second-hand sale.
On these models belonging to JBL, the brand ensures a certain standard and will check, before the sale, that the products work, that they are charged and that the battery holds up. For models sold between individuals, the seller agrees on his side that the speaker works correctly and that it was obtained legally. The buyer has 24 hours after receipt to withdraw if the speaker received is not functional.
A side of the speakers offered by JBL
In order to harmonize the prices offered on its site, JBL has also set up a rating system. Concretely, the brand thus indicates the recommended retail price for each speaker model according to its condition (very good, good, average or bad) and the presence or absence of accessories.
For now, only JBL Bluetooth speakers are affected. However, the firm intends to offer more of its products in the long term and is already considering allowing individuals to resell Bluetooth sound speakers, or even headphones or earphones. However, the modalities remain to be defined, given the problems of hygiene or wear and tear on these devices worn on the ears.
If this initiative is to be welcomed in the context of the reuse of electronic products, a flat is to be underlined. Indeed, the seller will not directly receive money from the sale of his speaker. Instead, he will receive a voucher plus the price of the speaker sold, plus 20%. This voucher can then be reused on the JBL website to purchase new products.
In fact, the initiative will therefore encourage people who no longer use their Bluetooth speaker to buy a new one. The risk is also that consumers use this system as a way to regularly renew their Bluetooth speakers. However, as with all electronic devices, we know that the strongest carbon impact of Bluetooth speakers is at the time of their production.
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