ANALYSIS – Stepping over the present to make a bet on the future was not to the taste of the Competition Authority.
“Wrong today but probably right in five years.” This was the premise that the promoters of the merger between TF1 and M6 had to demonstrate to convince the Competition Authority that the analysis of the current free-to-air television market will probably be obsolete in a few years. But it ended in a bitter failure. Because stepping over the present to make a bet on the future was not to the taste of the competition policeman. And yet, the recent history of media digitization has repeatedly shown that it is more relevant to study the development of new uses than to focus on the past and present figures of the relevant market.
Thus, in the 2010s, the European and American competition authorities accepted the concentration of the world music majors, because their revenues were rolled by the piracy of music on the internet. As a result, the competitive environment has shrunk from six to just…
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