GameStop launches its NFT marketplace in the midst of a crypto crash


Sometimes it’s all about timing… While the cryptocurrency market has experienced one of the worst falls in its history in recent months, GameStop is preparing to launch its own NFT marketplace.

In early February 2022, GameStop planned to open its own NFT marketplace. It is now done: the video game distributor has just inaugurated its platform for the purchase, sale and exchange of non-fungible tokens. But the timing questions: this launch takes place in the middle of the crypto-crash and while NFT sales are at their lowest level for twelve months. Additionally, the grand opening comes just days after GameStop laid off staff and fired its chief financial officer.

On the marketplace, more than 200 collections and 53,000 NFTs are already available. With regard to the creation of tokens, interested parties must apply via a paper form. On the platform, you can log in with your GameStop Wallet, but also with wallets like MetaMask and WalletConnect.

In a press release, GameStop says it wants to expand the functionality of its marketplace to take into account categories like Web3 games. For example, on its homepage, the marketplace announces upcoming support for Immutable X, a platform built on ethereum and used by some NFT games.

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