How knitting came back into fashion among young people


Often seen as the prerogative of the elderly, knitting has been increasingly reappropriated by young people, attracted by the handmade since confinement.





By Martin Pereira

Proof of this renewed interest: influencers have taken over knitting on social networks (illustrative image).
 © RICCARDO MILANI / Hans Lucas / Hans Lucas via AFP

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Ie thimble, new darling of some young people. Knitting has returned to fashion for the new generation since confinement. The relaxation that this activity provides as well as the possibility of making handmade clothes have, it seems, conquered new enthusiasts, underlines BFMTV.

“It’s a way to relax after work and create rather modern sweaters, contrary to what you think! confides a young woman. “When I watch a series, I always have to have something to do with my hands. At the base, I was on my phone, and then I started to crochet, which my grandmother had taught me, ”develops another.

Proof of this renewed interest: influencers have taken over knitting on social networks. Jimmy Tricotin has more than 10,000 subscribers on Instagram, underlines the television channel. With his videos, you can then learn how to make a stockinette stitch or cast on a stitch. “You can make your own sweater, so you recover value, from the handmade. It’s not something we’re going to have to throw away, ”he argues.

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The brands are not mistaken

Brands have clearly identified this new audience. According to Vanessa Doucet, director of the Aiguille en fête show, “the models have adapted” to appeal to young people. Thus, the market becomes more reactive and offers more and more novelties, sometimes more colorful or with patterns that will attract this new audience.

An interest that dates from confinement. In 2020, sewing machines had sold like hot cakes. In the midst of the Covid crisis, being able to knit or sew could obviously pass the time… And with the ecological crisis, the interest in handmade to avoid buying and throwing away clothes is also rising.


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