Global disruptions are described as unprecedented by Eric Lafarge, executive partner of Gartner, who spoke on April 11 at the 2023 edition of DIMS organized by the Innovation Makers Alliance.
The results of the survey conducted by the firm among management committees reflect their central and almost unique concern: the economy. This fixation has its causes in particular in talent shortages, energy costs, the evolution of business models and changes in customer behavior.
Towards a digital immune system for resilience
The head of Gartner France also reports a growth in cyber-attacks, the number and severity of which have increased at the same time as the digital investments of companies and administrations.
Among the disruptions identified, Eric Lafarge also highlights the weakening and imbalance of global logistics. “This creates both long-term and short-term challenges, but also new opportunities for technology leaders to make a difference,” he adds.
These same leaders are already managing to differentiate themselves from other companies, the firm judges. The latter, due in particular to a lack of talent and raw materials, have been forced to “deprioritize growth. »
Digital maturity rhymes with growth
On the other hand, “companies with high digital maturity expect revenue growth rates three times higher than those with low maturity”, further indicates the Gartner representative. Digital therefore remains a lever for growth, even if this generation of value will take place differently than in the past, he specifies.
The executive partner highlights the expectations of investors in favor of sustainable growth, thanks in particular to a “digital responsible for the environment and society. To achieve this, Gartner identifies three “essential” areas: revolutionizing work, developing cybersecurity resilience, and responsible investment in technology.
In 2023, these axes will materialize through 10 major trends, divided into three categories (optimize, deploy and innovate). In terms of deployment, this will include scaling up on the sector cloud, quotes Jean-Luc Couasnon.
Technology a common good
Digital immune system, vertical cloud, wireless capabilities, great apps, adaptive AI and metaverse are thus positioned among the major trends selected by Gartner. And this requires an appropriation of digital technology by everyone within organizations.
“In IT, you have to stop putting the handbrake on. Technology is a common good and everyone must benefit from it,” says Jean-Luc Couasnon. The use of low code no code tools responds to this challenge. Gartner calls for them to be generalized “to as many people as possible. »
The democratization of artificial intelligence through generative AI is another lever. The challenge, however, is to combine technological adoption with digital sobriety. An impossible equation?