(AOF) – Ipsos announces net profit, group share, down 25.8% in 2023 to 159.7 million euros, for turnover down 0.6% to 2.38 billion euros. The market research company underlines that its operating margin remains stable at 13.1% of turnover or 312.4 million euros (-0.07%). The group cites “the headwinds linked to the end of major Covid contracts, the drop in demand from major Tech clients and more generally a difficult macroeconomic and geopolitical environment”.
The gross margin increased by 120 basis points to 67.5% compared to 66.3% in 2022.
“We anticipate organic growth of more than 4% for this year compared to 3% in 2023 and an operating margin of around 13%,” announces Ipsos.
“This year will be, like 2023, marked by macroeconomic and geopolitical uncertainties and the pursuit of profound technological, societal and climatic changes” adds the group, judging that “in such a context, companies and governments need more than ever to quality data and analyzes to understand the dynamics of consumption and public opinion and inform them in their decision-making”, and that “all these factors will represent growth levers in 2024” for its activity.
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