The Nio company wants to step on the accelerator by launching a first smartphone model in 2023. The objective is clear: to strengthen the connectivity between electric cars and telephones.
Update of December 26, 2022:
Nio continued to teaser without announcing it directly at its end-of-year conference where SS8 was unveiled. William Li, the CEO of Nio, even indicated that ” Spoiler alert, wireless charging on the Nio ES8 SUV is compatible with the Nio Phone. “.
Original article from December 13, 2022:
Do you know Nio? If you don’t follow the world of electric cars, this may not speak to you. It is a Chinese company founded in 2014 specializing in the production of high-end electric cars. The company recently made a lot of noise by announcing models reaching 1000 km of autonomy, the Nio ET5 and ET7.
But his ambition does not stop there apparently. While all electric car enthusiasts are waiting for the manufacturer’s conference scheduled for December 24 (yes), an article published by IT Home tells us that the manufacturer is about to unveil a smartphone.
What to expect from the Nio smartphone?
To our knowledge, this is the first phone launched by a brand specializing in electric cars (pending the Elon Musk phone). It will be unveiled in the first half of 2023 at a dedicated press conference.
As an article from CNEVPost narrates, quoting a specialized blogger officiating on Weibo, the brand displays disproportionate ambitions. With teams based in Shanghai and Shenzhen, the heart of mobile telephony in China, Nio would like to release its first model within the year and is already preparing a plan to release one per year.
The blogger argues that: “Some users have recently seen demos of the NIO phone and it is said to be quite comparable to Apple’s. » Let’s keep in mind, however, that the speaker is a fan of the brand, particularly enthusiastic about all the novelties it can present.
Huge ambitions
It is rare for a new brand to launch directly into the high-end smartphone segment, because it represents such an investment for consumers that there is almost no chance of selling its model if you do not are not known to the general public.
That said, the brand has a very clear project and motivations: to create a phone that will connect better with cars. One could add that when you spend several tens of thousands of euros on a car, you are not within a thousand euros. We can already imagine car and phone bundles, which would create a strong synergy, as long as their smartphone is good.
It should also be remembered that as a general rule, Chinese brands take several years to arrive in Europe. If you are a fan of Nio cars, chances are that you will have to wait a long time before trying their phone.
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