PARIS (Agefi-Dow Jones)–The Carrefour retailer announced on Sunday that it had signed a franchise agreement in Israel with Yenot Bitan, a subsidiary of the Israeli group Electra Consumer Products.
“Thanks to this partnership, the Carrefour brands will arrive in Israel before the end of 2022 and will allow all Yenot Bitan stores, more than 150 to date, to have access to Carrefour branded products before the summer. “, the company said in a statement.
“We are convinced that the arrival of Carrefour in Israel will significantly contribute to improving the local shopping experience as well as the purchasing power of customers with the best offers at more affordable prices”, commented Patrick Lasfargues, executive director of international partnerships at Carrefour, quoted in a press release.
-Julien Marion, Agefi-Dow Jones; +33 (0)1 41 27 47 94; [email protected] ed: VLV
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March 07, 2022 01:11 ET (06:11 GMT)