(CercleFinance.com) – One hundred and twelve years after setting up its first showroom there, Renault is confirming its presence on the mythical avenue des Champs-Élysées in Paris and is launching a vast renovation project for its Workshop, located at number 53.
The brand’s current showcase will close its doors to the public on November 7, 2022. A temporary location will be open during this renovation at 33 avenue des Champs-Élysées.
With the renewal of the rental lease for 9 years, Renault wishes to reaffirm its position at the heart of the most beautiful avenue in the world.
The site is intended to be transformed to offer a new customer experience, symbolize French know-how and excellence, contribute to the ‘reenchantment’ project of the Champs-Élysées and become the epicenter of the Renault Group Paris intramural Retail organization .
A project of about two years will be necessary. When it reopens in 2024, visitors and customers will be able to discover an experience laboratory bringing together all the brand’s mobility solutions.
The project and the new name of Atelier Renault will soon be unveiled.
Copyright © 2022 CercleFinance.com. All rights reserved.
Did you like this article ? Share it with your friends with the buttons below.
