Tag: Advertising
Alphabet (Google) profits jump, driven by advertising, cloud and AI
Google’s cloud business stood out in the first quarter with an operating profit of $900 million (AFP/Archives/DENIS CHARLET) Google and Microsoft pleased investors on Thursday with substantial profits, above expectations,…
Windows 11: Microsoft starts sticking advertising in the Start menu
With update KB5036980, currently optional but deployed in the coming weeks to all Windows 11 users, Microsoft has opened the door to advertising within the Start menu. More precisely, these…
Microsoft’s new advertising backfires: users report suspected malware
MICROSOFT March 22, 2024 at 9:10 am Microsoft’s new advertising strategy probably backfired. A new pop-up is causing an uproar among Windows users because it can hardly be distinguished from…
Publishers demand to ban TV advertising for books, ministry persists
In a pop-up bookstore in Nantes (Loire-Atlantique), February 1, 2024 (AFP/Archives/LOIC VENANCE) The professional organization of publishers called on the government on Wednesday to ban television advertising for books, but…
Anger rises in publishing after the authorization of advertising for the book on television
At the Paris Book Fair, April 16, 2024. JOEL SAGET / AFP The expansion of television advertising to the book sector arouses an almost unanimous outcry among publishers. The decree…
The publishing industry calls for a ban on TV advertising for books
In a pop-up bookstore in Nantes (Loire-Atlantique), February 1, 2024 (AFP/Archives/LOIC VENANCE) The professional organization of publishers called on the government on Wednesday to ban television advertising for books, fearing…
YouTube goes to war against applications that display its videos without advertising
Last year, YouTube launched a war against extensions that block ads and curb its advertising revenue. Google is taking the second step and is now attacking applications that allow you…
GAFAM does not do enough for advertising transparency, judges the Mozilla foundation
Corentin Béchade April 17, 2024 at 8:58 a.m. 0 While the new European rules impose strict transparency obligations on large web platforms, the latter are clearly not making enough effort…
TikTok advertising during the international match between Germany and France: That’s what’s behind it
TIKTOK March 23, 2024 at 6:00 p.m TikTok is very present at the international match between Germany and France. There’s a reason for that. The video platform and the DFB…
Comeback from Stefan Raab: advertising master follows up with a new, ominous video
Stefan Raab’s comeback The advertising master follows up with a new, ominous video What’s going on there? Stefan Raab can be happy about the attention. © imago/VISTAPRESS Now Matze Knop…
“More than 80 billion dollars were spent in 2023 by brands on advertising screens that allow no possible sales”
Pfar from a quarter of the money brands spend on online advertising currently falls into the hands of scammers, says independent research firm Juniper Research (“ Quantifying the Cost of…
Only subscription with advertising stable: Netflix increases prices in Germany
Only subscription with advertising stable Netflix increases prices in Germany April 13, 2024, 1:29 a.m Listen to article This audio version was artificially generated. More info | Send feedback Since…