Tag: gimmick
the multiverse, godsend or gimmick for superhero movies?
“Spider-Man: Across the Spider-Verse”, by Joaquim Dos Santos, Kemp Powers and Justin K. Thompson. SONY PICTURES / CTMG What if in an infinity of parallel realities, on an infinity of…
Donald Trump in North Carolina, old tie and new gimmick
Former United States President Donald Trump on April 9, 2022, in Selma, North Carolina. ALLISON JOYCE/GETTY IMAGES VIA AFP The honest man Did you wonder where he had gone? Nope…
The BMW iX Flow can change its body color, and it’s more than a gimmick
In collaboration with E Ink, BMW has developed technology that allows its iX electric SUV to change its body color instantly. This system may seem a little gadget at first…
Just a marketing gimmick ?: Sony annoys fans with PS5 shortages
Without any real notice, Sony starts pre-orders for the Playstation 5 at night. Although many don't notice, the game console is sold out in no time. This supposedly has nothing…