the best novelties of spring-summer 2023

Trendy colors, waterproof or lifting effect… Mascaras are reinvented in summer. Discover our selection of the best mascaras of the moment to enhance your look this spring-summer 2023.

Spring is here despite the greyness and it’s time to update our beauty bag! We dream of having a tanned complexion thanks to the best self-tanners of the moment (or to a trick to have tanned skin without self-tanner), we also buy the new BB creams to lighten our complexion makeupand finally, we start looking for a new mascara once the autumn-winter tube has been emptied.

It’s a great classic of the season, and for good reason, waterproof mascara are among the must-have spring-summer make-up trends for mascaras. It must be said that these waterproof mascaras are very useful when it comes time for vacations, heat and swimming. Like every year, a few new mascaras are unveiled in waterproof versions. Among them, we note in particular the water resistant version of Mac Stack mascara from Mac. But it’s far from the only mascara trend to adopt.

What are the mascara trends for spring-summer 2023?

  • brown mascaras : we saw them become very trendy from autumn-winter and they haven’t said their last word. With their very natural color that enhances the natural shade of the eyelashes just enough, brown mascaras are even the ideal mascaras for light make-up and no make-up effect this spring-summer 2023. Their brown shades sublimate all iris colors and all eyelash shades, from blonde and red eyelashes to brown eyelashes. Our favourite? Better Than Sex Mascara in Chocolate version.
  • lifting mascaras : to rejuvenate the look, they bet on an eyelash lift as in an institute but with an ephemeral result thanks to make-up. Increasingly common in make-up collections, they are perfect after 40 for a youthful effect on the eyes.
  • red mascaras: it’s the most unexpected and strongest trend this year, this improbable mascara color makes its show on our eyelashes for sunny days. After the surge in popularity of red eyeshadow, brick red mascaras, rouge and its derivatives that tend a little more towards coral, like at Lush, are giving pep to our spring-summer make-up. We love the very chic brick red shade of Dior’s limited edition Iconic Overcurl mascara, which opens up the eyes and remains easy to wear.
  • care-mascaras : with their formulas enriched with active ingredients such as castor oil from Embryolisse or hemp extract which hydrates and strengthens the eyelashes, they enhance the eyelashes for a long time, even after removing make-up.

Discover the best mascaras to try this spring-summer 2023 to enhance your look.

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