The Swiss operator Sunrise obviously wanted to pay tribute to local tennis champion Roger Federer.
The Swiss player recently formalized his retirement, and many are paying tribute to this tennis legend.
Sunrise rebrands its network for Roger Federer
A few days ago, Swiss tennis player Roger Federer, who won no less than 20 Grand Slam titles during his career, announced his retirement. As a farewell, the player participated in the Laver Cup alongside Rafael Nadal and Novak Djokovic, among others.
Obviously, since the announcement of the player’s retirement, tributes have been raining down, and very recently, it was a Swiss operator who developed a little communication trick that is both clever and fun. Indeed, subscribers to the Swiss Sunrise mobile network were recently surprised to discover… a brand new network!
Indeed, instead of the usual Sunrise name, subscribers were able to discover a network renamed ” Thanks Roger “. A way for Sunrise to salute the career of the Swiss player, with a network that has of course been temporarily renamed. Remember that Sunrise had also developed a service a few years ago to send voice messages to the Swiss champion.
Source : On the Internet via Twitter
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