As we know, social networks are eager to diversify their activities. At this level it is TikTok who is doing well… And a very special event will take place in just a few days.
The least we can say is that TikTok is not unanimous in the West. The social network owned by the Chinese firm ByteDance is affected by many controversies such as cases of espionage on the side of the United States. However, these “cases” do not prevent the famous application from launching new projects.
The future of video games?
So the TikTok Made Me Play It will be broadcast on November 2 on the platform. Behind this name hides an event entirely dedicated to the video game industry. In its press release, the Chinese giant explains that it is ” the world’s leading gateway to gaming industry growth “.
Representatives of several major publishers such as Electronic Arts, 2K Games and NetEase Games will speak. They will talk about TikTok’s commitment to promoting video games. The social network will undoubtedly discuss its marketing strategy in this area, but we should not necessarily expect major announcements.
Source : Social Media Today
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