According to the press release, the combination of Unity’s development tools and ironSource’s monetization tools will result in a complete platform giving creators all the means necessary to produce but also monetize their games. This all-stock transaction values ironSource at $4.4 billion (a premium price of 74%). Under the terms of the agreement, each share of ironSource will be exchanged for 0.1089 shares of Unity, which will own 73.5% of the combined company. The remaining 26.5% will be held by ironSource shareholders.
To reduce capital dilution, Unity’s Board of Directors approved a share buyback program of up to $2.5 billion effective upon closing of the transaction expected before the end of last quarter Unity tax. The boards of directors of the two companies having approved the transaction, all that is missing is the green light from the shareholders and the competition regulators.
Unity also adjusted its full-year 2022 revenue forecast to between $1.3 billion and $1.35 billion. While the company’s revenue is growing steadily, Unity still doesn’t know what a profit looks like and has only racked up the losses either before or after its IPO, which doesn’t help it. did not prevent numerous acquisitions from being made to expand its services (Parsec, SyncSketch, Weta Digital, Ziva Dynamics).
While waiting to discover how ironSource and its 1,400 employees will transform the group’s economic profile, the press release emphasizes the synergy that will arise from the two teams, as does the presentation available here for enthusiasts.
“The combination of Unity and ironSource better supports creators of all sizes by giving them all the tools they need to build and grow successful applications in games and other industry-focused verticals. the consumer, such as e-commercecommented John Riccitiello, CEO of Unity.
“To succeed today, creators need a broad set of solutions and products that work together to power amazing user experiences and sustainable business growth. The combination of Unity and ironSource brings together all the products needed to fuel this growth lever. We couldn’t be more excited about our shared mission to remove barriers to growth for creators.“, adds Tomer Bar-Zeev, CEO of ironSource.
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