The French and fast food are a great love story. The latest figures from the sector, which can be found in the study Speak Snacking 2024, prove it: its turnover in 2023 increased by 11.2%, according to data from Gira Foodservice and Circana. But what dish fast food Are the French the most fond? The answer is clear: when we ask them which savory products they prefer to eat outside their home or through deliveryit’s here pizza who won the most votes (49%). The famous Italian dish is still progressing in the hearts of the French (+12 points compared to 2023).
The traditional iconic snacking trio is over
If first place goes (unsurprisingly) to pizza and THE burger maintains second position, on the other hand, there is something new on the third step of the podium. “Oust the sushi which took 3rd place which is not / no longer innovative and economically competitive enough“, comments the study press release. This Japanese dish comes much lower, placing itself in 14th position, “but this is offset by the progression of many other Asian offers which are not yet in the top 10 but are taking up more and more space“, notes the study, like pad thai (15th), bo bun (24th) or ramen (29th). Third place is now occupied by kebab (+20 points in two years). The sacrosanct sandwich is only fourth ahead of traditional dishes and salad. Followed by panini, pancakes and pancakes, croque-monsieur and wrap, which closes the top 10.
The ranking of the French’s favorite fast food dishes
- Pizza
- Burger
- Kebab
- Sandwich
- Traditional dishes
- Salad
- Panini
- Crepes and pancakes
- Croque-monsieur
- Wrap
- Pasta
- Quiche
- Tacos
- Sushi and sashimi
- Thai dishes, pad thai
- Fried chicken
- None in particular
- fish and chips
- Poke bowl
- Other Asian dishes
- Rotisseries, chicken
- Chinese noodles
- Fougasse
- Bo Bun
- Indian dish
- Toast, bruschetta
- Laminated
- Other foreign cuisine dishes
- Ramen
- Naan
- Soups
- Vegetarian or vegan burger
- Bagels
- Burrito
- Falafel
- Banh mi (Vietnamese sandwich)
- Sando (Japanese sandwich)
- Poutine
What budget do the French give to their dish?
Once the preferences are established, how much are the French prepared to pay the most for their favorite dishes? For pizza, it’s 13.25 euros on average. It’s a little less for the burger (10.50 euros), and even less for the kebab (9.20 euros). The sandwich in the bakery costs almost 7 euros, and 9 euros for the poké bowl. These results “illustrate the premiumization of certain foodstuffs“, like the burger or the pizza, notes the study, which also finds in these figures”the craze for kebab and the probable lack of knowledge of the poké bowl“, much more expensive on average than what the French say they are willing to spend.