He is an influencer and reality TV star who launches his political show. Her name is Magali Berdah and she is a real queen of reality TV in France. She is notably the agent of Nabilla Benattia. She is also the creator and director of Shauna Events, the most powerful influencer agency in France. With nearly a million subscribers on Instagram and videos that accumulate hundreds of thousands of views on YouTube, Magali Berdah arrives where her subscribers did not necessarily expect her: the political interview. The influencer will launch her own show on YouTube on Sunday. Among its objectives: to meet all the candidates for the presidential election of 2022.
“Neutral and accessible” questions
Magali Berdah tells the microphone of Europe 1 why she wanted to carry out this series of political interviews. “As I don’t understand anything about politics, I want to popularize politics and I really want it to be accessible to everyone, especially people like me, to then make the right decision and choose who I’m going to vote for,” says- she. “The objective of these videos is to take people along with me in a civic approach. You may see politicians in a different way.”
For this program, Magali Berdah will therefore follow each candidate for a day, while asking them questions that she herself describes as “neutral and accessible”. During this day, she will also question the supporters and the entourage of the candidate.
Is Eric Zemmour racist?
A program which, according to her, is of very important interest to the candidates. “People realize that we have a huge communication force. For me, social networks have the greatest communication force. When you want to be President of the Republic, you have to be everyone’s president. “, believes Magali Berdah. “And not only the president of those who have the ability to understand a political speech. We are citizens like the others and we, too, need to understand. This is what I explained to the various communication officers. when I reached out to them. I got quite a few deals and I’m going to try to really do them all.”
For the first episode, it was with Eric Zemmour that the influencer decided to launch her program. Exclusively for Europe 1, she reveals the response of the candidate convicted of incitement to hatred, when she asks him if he is racist. “You are in the most beautiful country in the world, with a people who are undoubtedly the least racist on Earth”, replies the far-right candidate. “Because he accepts everyone, whatever their origin. The only requirement he has is to become like us, live like us, live like French people.” The entirety of this interview will be broadcast Sunday at 10 a.m. on Magali Berdah’s YouTube account.