If the competition can be expressed in many ways, Snapchat does not go with the back of the spoon when it comes to TikTok.
While the paid version of Snapchat seems to appeal to a lot of people, the boss of the social network spoke about the crisis that his rival TikTok is going through.
When the situation of TikTok delights the competition
It’s no secret that the growing popularity of TikTok has inspired (and alarmed) all of social media. This is why, when the latter learn that the Chinese application could be permanently banned from American territory, which has more than 130 million users in the United States alone, Snapchat and Meta then necessarily see it as a boon. A quick reminder of the facts, TikTok being the property of the Chinese giant ByteDance, the American Congress fears for the national security of the United States. The latter believes that the use of the application could have serious consequences and that China could benefit from it.
Either way, TikTok’s current situation is bound to make its competitors very happy. And one of them does not hesitate to express it publicly. After all, it’s fair game, isn’t it?
Snapchat wants TikTok gone
During an interview with Evan Spiegel, CEO. of Snapchat, journalist Kara Swisher asked him if he thought the TikTok app would eventually get banned. If you probably already have an idea of the type of answer he was able to give, it is clear that he did not go overboard by simply answering this: ” We would like that “. A clear, limpid answer that leaves no room for ambiguity.
If he then spoke of the importance of dealing with security problems in the world of technologies, it is obvious that the disappearance of TikTok would especially have more than favorable effects on its own platform. With Spotlight, Snapchat currently has 350 million users each month. This figure could then increase considerably if many TikTok users suddenly migrate to its platform.
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Snapchat is fun to use and fun. If this application wants to promise a certain anonymity, we must not forget that the company keeps user data, and that a simple screenshot cancels the expiry of the photo.
Snapchat is fun to use and fun. If this application wants to promise a certain anonymity, we must not forget that the company keeps user data, and that a simple screenshot cancels the expiry of the photo.
Source : Tech Crunch
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