Quality journalism is coming under increasing fire. PUBLISH wants to change this with blockchain technology. A cooperation with South Korean journalists was set up for this.
The South Korean technology company PUBLISH is now working with the largest organization of professional journalists in the country. Together they will develop digital tools and techniques to tackle well-known problems in the journalism industry. This goes from a signed last week Letter of intent emerged. the Journalists Association of Korea (JAK) has over 11,000 working journalists in the country as members.
The PUBLISH and JAK partnership aims to create a better ecosystem for journalism and news media through blockchain technology. In times of increasing fake news, it is certainly a good sign to fight for journalistic standards. The partners agree that quality journalism basically has to grapple with pressing problems worldwide.
PUBLISH wants to secure journalistic standards
Authoritarian rulers are systematically undermining journalistic principles. Clickbait and fake news irritate the readership where press employees are not even persecuted and discriminated against. Many inexperienced readers are no longer able to distinguish advertising content from information. Of course, these problems cannot all be solved in one fell swoop. But at least the cooperation between PUBLISH and JAK is a start.
One of the first things we plan to do is to issue blockchain-based press passes to our members using decentralized identification technology. We also want NFT technology (Non-fungible tokens) to help journalists monetize news content
said Sonny Kwon, CEO of PUBLISH. In August, the company also launched a blockchain mainnet called PUBLISHchain, which supports data-centric media applications with services such as the notarial certification of news content.