Bakeries under pressure – croissants and Co. will be massively more expensive next year


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Because, among other things, grain prices have risen enormously this year, baked goods are up to 15 percent more expensive. A bakery cream slice could cost 4.80 francs. But even major distributors will have to raise their prices.

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Depending on the bakery, a croissant can cost up to 1.70 francs next year.

Imago / PantherMedia / Daniel Bolloff

Bread is also becoming more expensive.

Bread is also becoming more expensive.

Patrick Pleul / dpa-Zentralbild / dpa

  • Baked goods will be around 15 percent more expensive next year.

  • Bakeries and wholesalers will probably be forced to raise prices accordingly.

  • The problem is the enormous rise in grain prices.

Because many raw materials have become massively more expensive this year, dhe Swiss Association of Master Bakers and Confectioners (SBC) to its members in a letter to increase the prices for the “entire product range” in the coming year, writes the “SonntagsZeitung”.

Because spending on Raw materials, packaging, energy, credit and debit card fees have risen by 15 percent, various bakeries are already preparing their customers for higher prices in the coming year. The prices for croissants and Co. should rise between five and 15 percent. Specifically, this means that next year a croissant could cost 1.70 francs and a cream slice around 4.80 francs.

The Swiss Association of Bakers and Confectioners (SBC) confirmed the letter to the “SonntagsZeitung”. However, this should only be a recommendation. But because the prices for basic goods and grain prices have risen significantly, one has to act.

Prices vary depending on the bakery

The Reinhard bakery from Bern does not want to follow this recommendation quite as strongly. With its seven locations in Bern and the region, prices will only be increased by five to six percent. For certain products, however, there could also be a risk of gross price increases of up to ten percent or more.

Steiner Beck AG from Wetzikon with 27 branches in the Zurich Oberland is different: prices had to be raised by ten percent by the middle of the year. Another five will be added next year.

Price increases at Migros and Coop cannot be ruled out either

The major distributors are also affected by the price increases. The Migros bakery Jowa is still negotiating with the suppliers. As far as the effects of the prices are concerned, one would still evaluate, according to the “SonntagsZeitung”. Neither at Coop nor at Migros, however, can rule out price increases.

Compared to baked goods, the general inflation rate is expected to “only” increase by 1.1 percent for the new year. One of the problems is the explosion in grain prices. This year the price of wheat has risen by 30 percent, partly because of the bad weather this spring.

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