LVMH: contract renewed with the start-up Bambuser – 06/23/2022 at 14:24

( – Bambuser, a Swedish start-up specializing in online shopping experiences, announced Thursday that it has renewed its contract with the French luxury giant LVMH for a period of three years.

In a press release, the Stockholm-based company specifies that the agreement covers both its ‘One-To-One’ live video shopping solution and its ‘One-To-Many’ live video shopping technology, which may be used by all LVMH companies.

Specialized in ‘live stream shopping’, Bambuser allows brands to organize live online shopping sessions with influencers or sellers.

These shows are natively hosted on brand sites, allowing them to manage conversations, data and checkout.

Bambuser was declared the startup winner of the LVMH Innovation Award last year.

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