We try before you buy
5 mascara innovations in the test – which one can convince us?
© PR
Which mascara really makes WOW eyelashes? The BRIGITTE.de editorial team tested five new products.
Kind of magnetic Magnetic eyelash extensions? Fashion and beauty editor Friederike has tested the mascara novelty from benefit. © PR / Brigitte
⭐⭐⭐⭐ (4/5)
Product: “They’re Real Magnet” mascara from benefit
Price: about 30 euros
Use: benefit was inspired by the laws of attraction: the inside of the mascara brush hides a magnetically charged core that attracts the texture enriched with magnetic minerals. In this way, the product is pulled out over the tips of the eyelashes and the lashes are extremely elongated.
Optics: The mascara comes in a simple but high-quality silver packaging. It’s a little bigger than its little brother, They’re Real Mascara. The brush head is made of plastic.
Effect: I have to admit that my eyelashes are not easy. My eyes are very deep and I ALWAYS have the problem that my mascara stamps itself during the day. Unfortunately, that also happens to this one. Quite apart from that, she still makes really great, dramatic eyelashes. I totally like the look! They look very dense and long, but still not sticky. Those who have no problem with staining are sure to be delighted!
The 2-in-1 wonder Beauty editor Ilka dreams of long, voluminous eyelashes and is therefore testing the “Black Nano – Nutrition & Natural Growth” mascara from M2 Beauté. © PR
⭐⭐⭐⭐ (4/5)
Product: “Black Nano Mascara – Nutrition & Natural Growth” by M2 Beauté
Price: approx. 34 euros
Use: Why choose between eyelash care and eyelash extensions. The new mascara from M2 Beauté promises both.
Optics: The mascara has the same design as the eyelash and eyebrow serum.
Effect: The texture is nice and firm, as I like it with mascaras and the brush also divides the lashes well, so that the result looks beautifully natural. A small disadvantage: the mascara lacks hold. In order to be able to put the eyelashes in the limelight, you have to apply them two to three times.
The magic bullet for a wow look Fashion and beauty editor Ann swears by the Climax Extreme mascara from Nars. © PR
⭐⭐⭐⭐⭐ (5/5)
Product: “Climax Extreme” mascara from Nars
Price: approx. 24 euros
Use: The mascara promises dramatic volume with just one layer. The loaded pigment complex and an XXL brush with ribbed bristles should provide immediate, explosive volume with latex-like, black pigments.
Optics: Simple and cool – typically Nars.
Effect: When it comes to mascara, I’m not ready to compromise – I want everything: XXL volume, super length and that extra swing. The Climax Extreme mascara from Nars fulfills all my wishes and really makes for the absolute dream look. In addition, it lasts all day without crumbling and can be easily removed in the evening. I’ll just say this much: I’ve already got a small supply.
Natural ingredients Beauty editor Jessica pays particular attention to the ingredients of mascaras. And they won over the “Wint” mascara from “Und Gretel”. © PR
⭐⭐⭐⭐⭐ (5/5)
Product: “Wint” mascara by Und Gretel
Price: approx. 35 euros
Use: The product consists of natural ingredients such as shea, carnauba palm wax, beeswax and sunflower seeds. The mascara is available in two shades and is cruelty-free.
Optics: Simple and classic in a pretty black and white look.
Effect: Since my eyes were lasered, I have paid particular attention to the ingredients in my mascara – and they have more than convinced me. But the look of my lashes can also be seen after use: long, curved, full and defined. A mascara that I can absolutely recommend.
Sky is the limit Colleague Lara’s eyelashes aim high with the “Sky High” mascara from Maybelline. © PR
⭐⭐⭐⭐⭐ (5/5)
Product: “Sky High” mascara from Maybelline
Price: approx. 11 euros
Use: The promise: Extreme length and full volume – lash by lash. The formula also contains bamboo extract and fibers, so that the eyelashes should be strengthened and optically lengthened.
Optics: Metallic shiny rose with black writing – looks classy.
Effect: Who does not know it: Finding the perfect mascara is just as difficult as finding the perfect jeans. Recommendations also rarely help, because what works for one person and looks great makes for panda eyes for another. The rubber brush applies the color perfectly, I catch every lash, even in the corner of my eye. The amount of product on the brush is also perfect. Lo and behold: long, voluminous, deep black eyelashes frame my eyes after the application. And the best: nothing smears, nothing crumbles; The eyelashes are relatively tightly coated. But even after a long day at work you still have perfectly fitting mascara – a bull’s eye!
Note: All products were provided to us free of charge.